Sister Doris Case Study

While I entirely support your stance on the issue concerning the role of social pressures on businesses and see the ‘Aladdin in your morality points, my suggestions focus on the inferred passion and tone.

Your response addresses the original concerns, but I would tone it down, especially if you will be sending your response to all other shareholders as well. After all, since the Sisters of SST. Francis of Philadelphia are shareholders, their concerns should be addressed with decorum and in a way that will reflect the views of Cypress Ninth professionalism.

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The use of personal attacks, defensiveness and confrontational Morning may be wrongly interpreted as arrogance and unwillingness to understand the shareholders concerns. Lastly, focusing on the main points and removing personal feelings about other issues will make it easier to persuade Sister Doris to understand your point of view. Discussion understand that the current demographics of the business is not as diverse as others.

Instead of dismissing her concerns, try persuading Sister Doris that you Mould certainly be open to the consideration of any qualified individual given the opportunity.

I appreciate your bold view of social Justice, however, be mindful that making comments concerning morality may insult other religious board members as Nell as board members who value diversity. Instead my cordially explaining your view [oh will avoid upsetting other shareholders to the point of selling their shares. Remember that bullying the input of a ‘nun’ and dismissing her input based on "a Moan’s view’ will reflect negatively upon Cypress. The philanthropy and long-term concern for the employees, customers, and shareholders should be the focus of why oh value quality leadership over diversity.

Political viewpoints, moral and religious implications should be removed, as this is not the appropriate setting for those discussions.

Recommendation Focus on the current policy on the qualifications to company board members: talent, experience and merit. Affirm Sister Doris that the company values highly qualified leaders solely based on these strengths and not sex, race and ethnicity. Emphasize that Cypress is willing to consider the possibility of diversity in the future given that highly qualified individuals with relevant experience emerge.

However, kindly disagree that diversifying a board simply to become inclusive is not in the best interest of the organization Remember to consider Sister Doris’ Franciscan roots and their importance on inclusively without prematurely revoking her concerns Before claiming that few women and minorities hold degrees and posses the experience necessary (due to the education availability), make sure you conduct some valid research. According to Stanford, five women got master’s degrees in electrical engineering in 1975 and one got a Ph. D.

Most importantly, tone it down:

Remove defensive and sarcastic remarks such as the opening statement: "Thank you for your letter criticizing the lack of racial and gender diversity of Cypress’s Board of Directors. ” Remove angry tones, personal comments, negative assumptions as this kind of language/vocabulary can me misinterpreted and emotionally impact other investors Express concern and separate the facts from opinions Summary understand that many institutions are beginning to quietly diversify their boards but that Cypress is simply focused on having the most qualified members.

As a hardheaded, I would indeed pursue investments with values of profit minimization. At the same time, as a shareholder, I would want my input to be considered and respected. With the appropriate tone and approach, I think Sister Doris and other Investors will be able to better understand your view. Disagreement may be inevitable, but persuading Sister Doris that you have legitimate facts and concerns just like hers will allow her to keep an open mind.

References Nun-bashing Cypress CEO T. J. Rodgers anti no saint – San Francisco Business Times. :n. D.

). Retrieved March 17, 201 5, from http://www. Z]urinals. Com/confiscator/ Recourse, J. S.

(2013). Management Communication: A Case-Analysis Approach, 5th De. Pearson Prentice Hall. ISBN-13: 3780132671408. 1 . In my opinion I think aesthetic elements can certainly have a significant impact of the presentation and the audience’s response.

In a world where attention spans are steadily decreasing, captivating audiences through a variety of senses will ensure that modern-day distractions, such as smart phones, are minimized. If a poorly lit presentation is difficult to see from the back of a room it is counterproductive.

An elaborate prop-full setting is equally distracting; notice how Apple‘s Keynote ‘oceanography” is minimalist, with a huge and very visible screen and flawless lighting on Tim Cook, CEO On the contrary, excessive intimation on slides, overly graphical pictures and hard to read fonts make listeners loose engagement. Bible- Missal mentions “in situ”, the initial impression which for me is typically the stage design and sound.

A glitch sound system, lack of an organized story line, and unpractical speech usually gives me the impression that little effort was made to repaper.

As a visual learner, graphic aids are highly effective. 2. I think the lack of eye contact has the potential to diminish the impact of speech by not making a personal connection to the audience, as Kimberly Pace suggests in the ‘died. The most effective speakers, in my opinion are not afraid to relate to the audience through their eyes which can project enthusiasm, vulnerability and excitement.

If the speaker does not have eye contact with the audience, he/she is less convincing because he/she does not establish that contact and authority. Bible-

Missal mentions the “persuasive gestures”, that reinforce the audience. From personal experience, I have attended a presentation where the speaker was focused on the powering the entire time and found myself wondering why they didn’t Just print out the notes and call it a day. 3. A familiar or friendly face can always make a positive first impression.

Other rhetorical tools such as “face-work” can aid in drawing the audience. However, I Mould caution managers to be careful of artificial, unfriendly or weird facial expressions that can be very distracting.

I would also recommend practicing in front f a mirror because I learned that I tent to make facial expressions I was not aware of until I observed myself speaking. Another recommendation would be to record pursers speaking and watch out for body language, posture, movement and any distracting gestures. I have found that I have a problem with smiling and avoiding the dead-stare look.

4. I think the key to being prepared for an unexpected audience reaction is to be prepared with interesting, engaging and effective material as well as knowing what the audience wants.