Value’ pricing

The concept was developed in association with renowned corporate strategy thinker, Dry. C. K. Parallax, and the hotels have been indigenously designed and developed by CHILL. The first of the Smart Basics hotel was launched in Bungalow and was called Indore. Having completed the test marketing of the concept and subsequent fine-tuning of the hotel facilities and services, the Smart Basics concept is now ready to roll out across India.

These hotels have been launched with a new name – Ginger Hotels – in sync with the fresh, simple-yet-stylish and warm world of Smart Basics.

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The Ginger Hotels are built round a unique concept that provides facilities to meet the key needs of today’s traveler, at surprisingly affordable rates. They have created a new category in the domestic hospitality landscape, while giving a major fillip to Indian tourism and other ancillary industries. The primary objective behind the launch of these hotels is to provide a superior product offering and consistent experience to travelers, beyond the present offerings in the industry. The budget hotels in India are recognized for their impeccable facilities and services that ensure a satisfying tour.

The hotels are dotted all over the important tourist estimations since there are many budget travelers all over the world looking for cost effective accommodation. The tourists are going to benefit a lot from the budget Indian hotels that have tastefully appointed rooms and provide customer centric services to the travelers during their tour to India. The impressive packages are designed keeping in mind the taste, preference and likings of the tourists and are reasonably priced so as to make it reachable even to the common man.

The budget hotels are well-acclaimed for their services and facilities that are always directed towards satisfying the needs of the guests. The hotels are professionally managed and feature neat and clean guestrooms that are tastefully furnished with the most modern facilities and room amenities. Budget travel in India is becoming increasingly popular and all the four major metropolitan of India are visited by large number of tourists each year.

Thus to cater to their accommodation options, a large number of fine accommodations have come up that ensure an exclusive stay to the tourists. Though available at low cost tariffs, the budget hotels in India also cater to the corporate needs of the guests who drop in to India for the purpose of business. India, a land of diverse cultures and myriad tourist attractions, is visited by millions of tourists every year. The country is emerging as one of the fabulous tourist destinations of the world.

Budget Hotels in India welcomes you for a comfortable stay in any place of India during your tour. Whether you’re in India for a pleasure trip or on business, you’re sure to find a hotel that suits your preferences.

Smart Basics is much more than a catchy phrase. It is a philosophy of providing intelligent, thought-out facilities and services at a Value’ pricing. Smart Basics reflects ten new split In wanly people level Ana work today. The emerging lifestyle which is visible in the degree to which individuals have taken control of their various activities biz. He use of email instead of letters as also the use of mobile phones, conference calls and video conferences to get things done quickly and efficiently. Essentially, Smart Basics signifies simplicity, convenience, informality, style, warmth, modernity and affordability.

Simplicity and convenience in ease of doing business (awareness, booking channels, payment gateways); informality, style, warmth and eternity in its approach to product design, service philosophy and affordability in pricing.

Customer-driven excellence: We anticipate expectations and delight our patrons with convenient and modern facilities at an unsurpassed value Entrepreneurship: We strive to take ownership of the tasks we perform and to create an environment that encourages and supports initiative and appropriate risk-taking Innovation: We believe that making meaningful changes to improve products, services and processes to create value for all stakeholders is an integral part of the daily work of the organization

Valuing employees, partners and communities: We believe in nurturing and developing internal and external partnerships, balancing the growth of the core business while preserving natural resources and contributing to society Speed and agility: We deliver on promises with a sense of urgency and short response time Fun, Joy and zing: We believe that a happy employee leads to a delighted guest

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