Rough Ratio Analysis Framework

Liquidity Receivables turnover ratio Average collection period Inventory turnover ratio Average days in inventory Current ratio Acid-test ratio Solvency Debt to equity ratio Times interested earned ratio PROFITABILITY RATIOS Gross product ratio Return on assets Profit margin Asset turnover Return on equity Return on the market value of equity Earning per share Price-earnings ratio Justification Of Chosen Firm

I originally chosen Boeing corporation as my company , but due to the fact that it is not an easy task to get a hold of them to ask about their business without some serious travel , it is decided that I will go with Starbucks instead . Why Starbucks? There are many reason why Starbucks fit for me . One it is the way the Starbucks run their business. It is the idea that customer experience should be unified and prioritize as the core of the business that I whole heartedly agree with .

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From the humble beginning of 1971 to the blitzkrieg expansion across the globe of recent day , Starbucks demonstrated clear and steady vision of its growth and future . I find that to be very lacking as of today’s business as the world economy rest on the brink of uncertainty.

Though the economic downfall of 2008 did a number on them, it is clear that they’re weathering it through and will regain momentum once the world’s economy pick itself up .

What I Learned From The Numbers RECEIVABLES TURNOVER RATIO MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: AVERAGE COLLECTION PERIOD MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: AVERAGE DAYS IN INVENTORY MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: CURRENT RATI ACID-TEST RATIO MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: DEBT TO EQUITY RATIO TIMES INTEREST EARNED RATIO MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: GROSS PROFIT RATIO

MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: RETURN ON ASSETS MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: PROFIT MARGIN ASSET TURNOVER MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: RETURN ON EQUITY RETURN ON THE MARKET VALUE OF EQUITY MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: EARNING PER SHARE MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: PRICE-EARNINGS RATIO MEANING: STANDARD: FINDING/RESULTS: PRIOR YEAR: FINANCIAL NOTE DISCUSSION

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