PESTEL Analysis
An ordinary novel hit the shelves in 1967. Decades later, it led to the development of a standard analysis used primarily in strategic planning. Right now, it’s easier to buy the book online than it is to find a summary of it. You don’t have to read it. But you should understand its connection to […]
Adidas is a world-renowned leader in the sporting goods industry. They develop several products for the health conscious consumer. But their products are not a necessity. And they’ve faced backlash for manufacturing products in third world countries where the quality of life is low. Plus, Adidas is doing little to help. This PESTLE analysis of […]
The British people have become divided. What was once a nation of the European Union (EU) is now a split land, with neverending questions and only a handful of answers — yet none of them can relieve all the citizens. Over fifty percent of British inhabitants voted for a British exit, or Brexit. The people […]
PESTEL analysis is a strategic tool primarily used in business analysis. It helps analysts make executive decisions regarding a product, business, or concept, by highlighting factors that may affect its potential success. PESTEL requires no bells or whistles — just research, time, and dedication to understanding your topic from all angles. It begins by understanding […]
The banking industry affects all countries. But it’s subservient to many factors, particularly to the government and the economy. Banks are unable to behave independently and must provide services based on specific laws that affect their growth and offerings. This PESTLE analysis highlights key factors affecting the banking industry. Political factors: A tool for the […]
PEST analysis is the shorter, condensed version of PESTLE analysis. It’s a tool used by organizations to understand the influence of external factors to a business. But what does PEST stand for? And why use it over its counterpart, PESTLE? This comprehensive PEST analysis definition addresses these questions and more. What is PEST analysis? PEST […]
Unilever is a transnational consumer company with products available in over 190 countries with over 400 brands, including Dove, Magnum, Sunsilk, Rexona and many others. In 2012, it was deemed the world’s largest consumer goods corporation. As a firm with strong international ties, it means they must abide by many laws. They have consumers all […]
Target Co. is one of the leading retail department stores in the United States. They’re believed to treat their staff favorably — compared to other department stores — and provide a unique catalog of products to purchase. But Target has seen their fair share of loss. Previously, we conducted a SWOT Analysis of Target, showcasing […]
Best Buy is a electronic store for gaming, computing, and telecommunication gadgets. We’ve identified its strengths, weaknesses, opportunities, and threats previously. Now we’ve unlocked a few complications the business has faced since 2011. And its attempt at recovery with its consumers. This PESTLE Analysis of Best Buy identifies the political, economic, social, technological, legal and […]
External factors affect businesses, whether we like it not. These factors can be broken down into six categories which make up PESTLE analysis. Plenty of information about PESTLE analysis exists online — in fact, a majority of it is available here. But what about books about PESTLE analysis? It’s nice to have knowledge tucked away […]
PEST encompasses four categories of external factors able to prevent sales of a product. Considering these factors can’t be directly influenced by a marketer’s hand, your strongest weapon is understanding which factors affect your marketing. And most importantly: why. Using PEST means the ability for two things: creating a plan of attack for the factors […]
Home Depot is a store for homeowners needing appliances, decorations and power tools. It caters specifically to middle-class families and individuals. The store survived a devastating recession but may have another big worry on their hands. What political, economic, social, technological, legal and environmental factors will affect their success? We have the answers with this […]
PEST analysis shows how external factors affect the status of your business. You’ll examine four sections: political factors; economic factors; social factors and; technological factors. PEST analysis applies to any industry, idea, or business. In this article, we’ll be giving you a PEST analysis template and an explanation of each section. Starting with the executive […]
PEST analysis identifies external factors which influence a business. In this case, we’re examining how the food industry is affected by political, economical, social and technological factors. PEST analysis helps to plan with these factors. If any of the four are ignored, a solid foundation is lacking in your strategic planning. This is true for […]
PEST analysis is an acronym for Political, Economic, Social and Technological factors. These are external factors that will affect the state of business in any industry. PEST analysis helps business owners and analysts make decisions at the best times. With it, you’ll identify key factors which disrupt business. Knowing these factors now helps you plan […]
Groupon is the leading online discount store, available in nearly 50 countries worldwide. Founded in 2008, Groupon is known for its extensive coupon deals for local products and services.The company works with merchants and drives consumer buying power through merchant products. What factors influence the company’s overwhelming ecommerce power? Our PESTLE analysis of Groupon goes […]
Every business, regardless of industry, will be affected by external forces. That’s a fact. But how much will you be impacted? And what factors should you be aware of? This is why we do PEST analysis: it highlights key categories within politics, economics, social and technology that can ruin a business if not monitored. But […]
PESTLE analysis is one of the most popular tools used in business analysis, and for good reason! It can tell you all about the circumstances that an individual, product, or organization finds itself in, which can help in making decisions and understanding its current (or future) position in the market. In this article, we’ll be […]
South Africa is improving conditions for budding businesses. But companies outside the country question whether to expand into it due to several issues. This PESTLE analysis will examine the many situations South Africa is currently experiencing that may affect businesses within it. Political factors: corrupt politicians South Africa is in the midst of local elections. […]
Japan is a small, but articulate, country. They’re advanced in telecommunications yet follow a patriarchal family system. Over one hundred million residents live in Japan and are forced to live in specific locations. And their relationship with several countries is questionable. Here is a full PESTLE analysis of Japan. Political factors Japan is a monarchy. […]
In 2016, mobile devices, data and the internet, are the biggest players in the telecommunication industry. Customers, companies, and the government are divided on how the industry should develop. Here is a PESTLE analysis of the telecommunication industry. Political factors Regulation issues come up frequently. The government has one idea how telecoms should be handled. […]
Coca Cola is a soft drink empire and serves customers around the world. To supply customers with their soda, they follow strict regulations, adhere to customer demands, and use the best technology available. More information about the company is in this PESTLE analysis of Coca Cola. Political factors Coca Cola products are at the mercy […]
PEST analysis is a management tool, which helps assess the macro-environmental factors. The analysis can be conducted for companies, projects, and even countries. I have completed a PEST analysis for Germany here. The article is all about the factors affecting Germany. PEST analysis is an acronym for Political, Economic, Social and Technological. I will discuss […]
Understanding how Economic factors affect business is essential to making smart decisions and guiding your company to greater heights. However, this begins with understanding the role of environmental and external factors, and how they come into place in business. Environmental Analysis and PEST Analysis Environmental analysis is the term given to the process of looking […]
PESTLE analysis is a tool used in business to gain information about a company’s circumstances (its “environment”), and what may come of them. This simple analysis, which revolves around the Political, Economic, Social, Technological, Legal, and Environmental factors that affect a business, is an extension to PEST analysis (which only looks at the first four […]
PESTLE analysis can be an extremely effective tool in business, if used correctly. It falls under the category of ‘environmental analysis’, which is to say that it revolves around identifying the various external variables that affect a business’s performance. Specifically, these are the Political, Economic, Social (sometimes socio-cultural), Technological, Legal, and Environmental ones, hence the […]
If you want to analyze the situation in which a business finds itself, environmental analysis is a great place to start. This combines a number of different techniques — PESTLE analysis being one of them — to identify and evaluate the various external factors that affect a business. Now, there’s nothing inherently difficult about conducting […]
The United States of America is the third most populous country in the world, and the fourth largest by total area. With a population of over 318 million, the country is ethnically diverse and has the largest economy in the world. The country’s growth slowed down after the 9/11 attacks and the recession in 2009 […]
Cadbury is synonymous with chocolate consumption worldwide. Opening shop in the early 19th century, Cadbury has emerged as a global brand with factories and offices the United Kingdom and North America, and a notable presence in Asia and Africa as well. In 2008, the Schweppes brand was sold to the Dr Pepper Group, and in […]
When you run a business, making the most of it becomes the prime purpose of life. Both big and small business owners need to conduct various analyses. There are many methods, which help to conclude about the firm’s current state before taking an informed decision. SWOT analysis is perhaps the most commonly used technique. STEEP, […]
