Nestle Swot Analysis

Problem: Currently, the station broadcasting receiving a very low viewing ratio, and it never achieve a good result on the viewing ratio.

Back to the time before this, the technology used on broadcasting is not developed, therefore the production of the advertisement never achieve a great impact to the public. Solutions: Great improvement planning needs to be apply to solve the problems as above. We need to choose the correct platform, the right broadcast time and also set the relevant audience or target.We should be practicing the new ideas and skills on advertisement, and transform from old technology of broadcasting to the new and developed ways of broadcasting. Company Mission: We need a new and great advertisement to publish and market our new products. A relevant advertisement will bring a good impact and sending the relevant information to the public.

Advertisement can help us to market our product to the public, informing public that we launching our new products.Advertisement is very important to the company because this will bring back our old customers and also attract those new clients about our company. At the same time, we able to satisfy the customers and guarantee to them as our products are approved by the government, safe to be used and purchased. Description: Broadcasting is the distribution of audio and video content to audience via radio, television or other, often digital transmission media. Receiving parties may include the general public or a relatively large subset of thereof.

Broadcasting forms a very large segment of the mass media.