Your market analysis will cover your industry, brand competitors, target market, the aim of your business, and the external factors which will directly affect the growth of your business. Here’s why they’re necessary in your market analysis. 1. Industry coverage It goes without saying that you’re expected to know your industry inside and out. Ask […]
A great marketing plan highlights objectives, the budget, and how you intend to sell your product. Online marketing is a prominent method because it allows companies to reach more of their target market easier. An issue with this, though, is marketers and companies tend to concentrate on vanity metrics rather than impressions and engagement percentages. […]
A niche business requires deep focus and understanding of a target market, because the product needs to solve a specific problem for that target market. More strict than other types of businesses, niche products have many benefits to customers and business owners. Methods to start a niche business When it comes to starting a niche […]
You’re looking to attract online sales. Which means you’ll need to find your online target market. Luckily it’s not too complex — if you know how to get started. So, how do you start the finding process? Those social media channels Social media can’t be overlooked. To find and attract your online target market it […]
Wishful thinking isn’t enough to prevent a crisis from torpedoing your business. Stringing together a plan made of guesswork also won’t reduce the painful results. When your business is in jeopardy, you need concrete plans to manage the damage. And while these plans will work during the crisis, they also help to prevent the crisis […]
We discuss PEST a lot here. It’s even in the name at the top! PEST analysis is a type of analysis, often used as a strategic tool for business owners, analysts, and the general public. You don’t have to be an obsessive nerd to know or use PEST analysis. But you should have a need. […]
You’ve got a business problem. Maybe you’ve had one before. Like tax issues. Or a shift in political parties (and their new regulations) strangles production value. Perhaps you’re considering expanding into another state or country and don’t want any more surprises (because surprises in business are rarely a good thing). PESTLE analysis can help you […]
Did you know PepsiCo was founded 119 years ago? Your grandparents likely remember when Pepsi Cola first appeared in their iconic glass bottles. But the company don’t just offer carbonated drinks anymore. They’ve branched out into snack foods too like Doritos, Gatorade, and Tropicana. You would think a company as large and recognizable as PepsiCo […]
We always openly discuss PESTLE analysis, but we rarely address the common questions people have regarding it. It’s one thing to know how to do a PESTLE analysis. Understanding why, when, and how to use it is an entirely different beast. I’m clearing that up today by discussing the top questions you’re likely to have […]
You’re ready. You’ve done your research. You know PESTLE is an analysis. It’s an acronym highlighting seven macro environmental, impeding factors. Which basically means there are seven major influences that can affect a business. Political Economic Socio(cultural) Technological Legal Environmental You’ve likely seen examples of PESTLE analysis (available right here!) but that typically doesn’t explain […]
You’re a photographer in a world where it’s possible for even grandma to pick up a camera and “do what you do.” Or she can grab her iPad, load up a filter app, and boom – she’s a photographer too! But not all photographers are created equally. There’d be no fun if that was the […]
PEST analysis and SWOT analysis are typically discussed separately because they’re polar opposites. They both have their own strengths and uses for situations, but they’re rarely mixed together. Which is a shame because they complement each other perfectly. When you need the full picture for a launch, marketing venture, or blossoming idea, using both analyses […]
You probably heard about SWOT analysis, that strategic tool used to identify Strengths, Weaknesses, Opportunities, and Threats for products, ventures, or businesses. With SWOT, companies can dive deep into their offerings and figure out the most effective way to plan, position, and execute processes or ideas. The information unlocked through the analysis is essential for […]
You’re launching a new product… but how do you make sure everything goes successfully? Many companies develop a product, make sure it works, then shove it to the side until launch day. All of their effort is moved to marketing, sales, operations, and customer service. All of that is absolutely necessary. But chances are, your […]
Nootropics are a hot topic amongst students and competitive athletes. They’re supposed to help improve many cognitive functions including focus, memory, and alertness. But are they a smart investment? Should companies expand into this health-related niche? This SWOT analysis about nootropics can point you in the right direction. Strengths: A Growing Marketplace Nootropics, also referred […]
Why People Need to Go to College Some individuals might say that high schoolers should not go to college after they graduate. While it might be true that college is expensive, going to college would be better in the long run. To make college more affordable there are a lot of scholarships available to help […]
When a student gets home they usually sit down at the table and pull out their homework. Piles of papers rise all the way to the ceiling. “Do I have to do all of this tonight? It’s due tomorrow, but I can’t finish this all in time!” the student complains. American students should get less […]
Many people have said, schools should start later. And yes, there are many arguments that suggest that it should start later. But is this really the best option? For example, teens need more sleep, and it is true that it is scientifically proven that teens need about 8-10 hours of sleep. But is starting school […]
Students should be striving toward independence, especially seniors who are on the cusp of entering a world that takes no prisoners. Independence does not have to mean rebellion of authority but simply being capable of taking care of ourselves. Right now we as teenagers have friends, family members, boyfriends and/or girlfriends that we depend on. […]
A Library out of control Dear Fremd Library Staff, The rules that have been set for the Fremd High School media center have been too laid back and allow far too much freedom to the students. In my observations of the library I constantly see those teenagers running wild. They are allowed to sit with […]
Many kids hate school; sometimes it’s because of the crowds of students they go to school with. But, every so often, we get a teacher that impacts us forever. Those teachers push us harder than we have ever been and help us so much. Teachers, who we will always remember, deserve recognition like “Educator of […]
The Dress Code Policy. Something all schools have. Dress Codes are in schools for the good of the students and the teachers. But dress codes aren’t always good for the students, especially the female students. There are almost always more rules and guidelines for the female students than there are for the male students. Why? […]
Many people have praised Chester Carlson for his brilliant invention of the copy machine; fast, extremely productive, and especially handy, a person’s task is to simply press the button and wait for the product. However, I am certainly disgusted by this machine: not by the rancid smell and screeching sounds it creates, but by its […]
Is Affirmative Action the Only Way? Higher education is a goal that many adolescents or adults try to pursue. With thousands of universities in the US alone and no clear way to decide who gets in and who does not, a very difficult situation is created for all those involved. Some believe that the most […]
Being in marching band can quite literally have many impacts on a student’s life. It can teach a student many things that can help them in life. The impacts might not show right away, but if a student is involved with marching band or any band that is, in high school, it can change their […]
It’s estimated that 30 billion single-serving bottles of water are gulped down each year in the United State.Some people think that bottled water is good however some people know that bottled water is just purified tap water. I think bottled water should be banned in schools. There are many reasons why bottled water should be […]
I understand that the point of homework is for us tom be practicing the material outside of class. But if I were a teacher, I wouldn’t give much homework because I would want my students to actually have some free time during the day. Since SIxth grade, I have spent almost every night doing homework. […]
Damn school-construct made to inflict a new kind of pain unto students. It’s not enough to have all of our school work and all sleepless nights, not enough to have unfair rules and for free-time to be non-existent. No, its not enough. Then they create this wonderful dance that’s sure to be the hit of […]
Get up; get dressed; eat breakfast; go to school; do work; go home; snack; hang with friends; shower; study; bed. This is the generic high schooler’s routine. Your parents tell you that you have to go to school even if you don’t want to and you ask why. They say ‘So you can get into […]
Schools should block less internet pages. It is annoying and furthermore a hindrance. The censors are put up so that students do not get onto sites that are inappropriate and distracting. Unfortunately, in recent years, schools have gone overboard with this and blocked useful and necessary sites for our education. Students in both online and […]
