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IKEA Case Study

IKEA case study analysis allows saying that today IKEA is the most popular company in the world, which deals with the retail sale of furniture and other necessary goods for the home. You may ask -what is the necessity of making a marketing case study on this company? The answer

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Red Bull Case Study Analysis

The Red Bull marketing case study shows that it is the most famous in the world energy tonic drink. When in 1982 the Austrian Dietrich Mateschitz was on a business trip to East Asia, he became interested in local energy drinks. He was particularly impressed by Krathing Daeng and bought

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Coca-Cola Case Study

Coca-Cola case study analysis makes it possible to say that its trademark is the most expensive in the world. Its cost to date is just under $70 billion. It is interesting to discover what business solutions, occasions, and innovative approaches led this company to such a great success and recognition.

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Apple Case Study

Apple case study strategic management is worth to research. Two friends decided to establish their own company for the production and selling of computers. This company is interesting to study since it allows investigation the whole amplification if the IT sphere -from the primitive versions of the primary computers to

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What is Customer Service?

The topic of customer service quality is always relevant, especially if there is an unstable economic situation in the country. Maintaining the brand and customer handling at the level for today is one of the ways to maintain market positions. Service as a Key Direction The organization of the service

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What is Business Ethics?

Business ethics case studies allow forming a definition that preachment of commercial activity and entrepreneurial relations is a set of rules that are based on traditional human values and are shared by members of a particular organization and partners of the company. Traditionally, it is based on obeisance for the

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Primary Research

A marketing dissection is aimed at obtaining reliable data about the needs of bidders for certain goods, services or programs. It is a reliable tool that allows market participants to make competent and informed decisions aimed at the effective promotion of their products and attracting attention from an increasing number

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Marketing Case Study

During parsing, forecasting, exteriorizing and controlling the effectiveness of business activities, a variety of data is required about the surrounding business encirclement and the company’s internal encirclement. The timely, useful and complete data allows the enterprise to cope with the following tasks. It allows reducing financial risk and danger to

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Business Strategy

When Mark Zuckerberg launched Facebook in 2004, he was not a pioneer. At that time, there were dozens of social networks with huge investments and thousands of registered users. But still, he managed to create the most popular social network on the planet. How did Facebook manage to get ahead

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Business Case Studies

Business case studies are very popular today, as they allow researching certain entrepreneurial issues and avoiding a great number of mistakes. Harvard business case studies are the most interesting ones. Interest is that the research was conducted on entrepreneurs who received capital from investors who financed risky projects. Several thousand

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