Marriott Business Analysis

Introduction to Marriott Corporation

Marriott Corporation was a hospitality company that operated from 1927 until 1993, founded by J. Willard Marriott and Frank Kimball as Hot Shoppes, Inc. in 1957, Marriott Corporation opened its first hotel in Arlington County, Virginia, United States as the Twin Bridges Motor Hotel (demolished 1990). Marriott Corporation’s first international property was opened in Acapulco, Mexico in 1969. Hot Shoppes became Marriott Corporation in 1967, which subsequently split into Marriott International, Inc. and Host Marriott Corporation in 1993.

Marriott Corporation Case Study
Industry Hospitality
Fate Corporate split
Successor Marriott International and Host Marriott Corporation
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