Barco NV Case Analysis

Barco NV is a technology company that develops visualization and collaboration solutions to help professionals work together, share information, and project images in cinemas and elsewhere. Its focus is on three core markets: Enterprise, Healthcare and Entertainment.

In 2017, the company realized sales of 1.085 billion euro. It employs 3,600 employees located in 90 countries. The company has 400 granted patents.

Barco is headquartered in Kortrijk, Belgium, and has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia-Pacific. Shares of Barco are listed on Euronext Brussels. It has a market cap of around €1.2 billion (February 2018).