Absolut Vodka Case Analysis

Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is owned by French group Pernod Ricard; it bought Absolut for €5.63 billion in 2008 from the Swedish state. Absolut is the third largest brand of alcoholic spirits in the world after Bacardi and Smirnoff, and is sold in 126 countries. Absolut Vodka is distilled from wheat grown in southern Sweden.

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Absolut Vodka Business Analysis
TypeVodka
ManufacturerV&S Group (Pernod Ricard)
Country of originÅhus, Sweden
Introduced1879
Proof (US)80 – 100
Related productsList of vodkas
Websiteabsolut.com
Related Food and Drink Companies:Starbucks, McDonalds , Coca Cola, PepsiCo, Red Bull, Krispy Kreme, Wrigley, Heineken, Boost Juice, Hardee, Tim Hortons, Hard Rock Cafe, KFC, Gold Star Chili, Mac Cosmetics, Dominos, Frito Lay, Red Lobster

Absolut Vodka Case Study Examples

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