Wrigley Business Analysis

Introduction to Wrigley Company

The Wm. Wrigley Jr. Company, known as the Wrigley Company, is an American chewing gum (Wrigley’s gum) company founded on April 1, 1891, by William Wrigley Jr., based in the Global Innovation Center (GIC) in Goose Island, Chicago, Illinois. It is wholly owned by Mars, Incorporated. It is the largest manufacturer and marketer of chewing gum in the world.

The company currently sells its products in more than 180 countries and districts, maintains operations in over 50 countries, and has 21 production facilities in 14 countries including the United States, Mexico, Spain, the United Kingdom, France, the Czech Republic, Poland, Russia, China, India, Japan, Kenya, Taiwan, and Australia.

Wrigley Company Case Study
Industry Food
Founded April 1, 1891; 127 years ago
Chicago, Illinois, U.S.
Founder William Wrigley Jr.
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