Wrigley Company Case Analysis

The Wm. Wrigley Jr. Company, known as the Wrigley Company, is an American chewing gum (Wrigley’s gum) company founded on April 1, 1891, by William Wrigley Jr., based in the Global Innovation Center (GIC) in Goose Island, Chicago, Illinois. It is wholly owned by Mars, Incorporated. It is the largest manufacturer and marketer of chewing gum in the world.

The company currently sells its products in more than 180 countries and districts, maintains operations in over 50 countries, and has 21 production facilities in 14 countries including the United States, Mexico, Spain, the United Kingdom, France, the Czech Republic, Poland, Russia, China, India, Japan, Kenya, Taiwan, and Australia.

Wrigley Company Case Study
IndustryFood
FoundedApril 1, 1891; 127 years ago Chicago, Illinois, U.S.
FounderWilliam Wrigley Jr.
Related Food and Drink Companies:Starbucks, McDonalds , Coca Cola, PepsiCo, Red Bull, Krispy Kreme, Heineken, Boost Juice, Absolut Vodka, Hardee, Tim Hortons, Hard Rock Cafe, KFC, Gold Star Chili, Mac Cosmetics, Dominos, Frito Lay, Red Lobster

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