Nestle Case Analysis
Nestlé S.A. is a Swiss transnational food and drink company headquartered in Vevey, Vaud, Switzerland. It is the largest food company in the world, measured by revenues and other metrics, since 2014. It ranked No. 64 on the Fortune Global 500 in 2017 and No. 33 on the 2016 edition of the Forbes Global 2000 list of largest public companies.
Nestlé’s products include baby food, medical food, bottled water, breakfast cereals, coffee and tea, confectionery, dairy products, ice cream, frozen food, pet foods, and snacks. Twenty-nine of Nestlé’s brands have annual sales of over CHF1 billion (about US$1.1 billion), including Nespresso, Nescafé, Kit Kat, Smarties, Nesquik, Stouffer’s, Vittel, and Maggi. Nestlé has 447 factories, operates in 189 countries, and employs around 339,000 people. It is one of the main shareholders of L’Oreal, the world’s largest cosmetics company.
Nestlé was formed in 1905 by the merger of the Anglo-Swiss Milk Company, established in 1866 by brothers George and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri Nestlé. The company grew significantly during the First World War and again following the Second World War, expanding its offerings beyond its early condensed milk and infant formula products. The company has made a number of corporate acquisitions, including Crosse ; Blackwell in 1950, Findus in 1963, Libby’s in 1971, Rowntree Mackintosh in 1988, Klim in 1998, and Gerber in 2007.
Nestlé has a primary listing on the SIX Swiss Exchange and is a constituent of the Swiss Market Index. It has a secondary listing on Euronext.
| Industry | Food processing |
|---|---|
| Founded | 1866; 152 years ago 1867; 151 years ago 1905; 113 years ago |
| Founder | Henri Nestlé |
| Headquarters | Vevey, Vaud, Switzerland |
| Related Retail Companies: | Walmart, IKEA, Zara, Supreme, Zappos, Lego, Best Buy , Warby Parker, Avon, Adidas, Mattel, Nordstrom, Blue Nile, Louis Vuitton, Interco, Gucci, Piaget, Canon, Swatch, Build-A-Bear, Michelin, Lenovo, New Balance, Converse, L.L.Bean |
Nestle Case Study Examples
Nestle Milo
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The Nestle Business
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Nestle Swot Analysis
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Nestle Tries for an All-for-One Global Strategy
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Nestle vs Unilever
Nestle corporation and Unilever are multinational companies that were establishes in 1866 and 1930. The longevity and continues success of these two companies has been seen over the years with their expanding customer base on a global scale. Continued rebranding, improvement and advertisement of their products have made them a household name in almost every […]
Nestle
Nestle Case Study A. First-order change is a scenario where an organization seeks the ways of improving what is already in order in an attempt to make it more efficient. Second-order change, on the other hand, entails coming up with modern ways of doing business; this type of change requires an organization to have an […]
