Wrigley Company Case Analysis
The Wm. Wrigley Jr. Company, known as the Wrigley Company, is an American chewing gum (Wrigley’s gum) company founded on April 1, 1891, by William Wrigley Jr., based in the Global Innovation Center (GIC) in Goose Island, Chicago, Illinois. It is wholly owned by Mars, Incorporated. It is the largest manufacturer and marketer of chewing gum in the world.
The company currently sells its products in more than 180 countries and districts, maintains operations in over 50 countries, and has 21 production facilities in 14 countries including the United States, Mexico, Spain, the United Kingdom, France, the Czech Republic, Poland, Russia, China, India, Japan, Kenya, Taiwan, and Australia.
| Industry | Food |
|---|---|
| Founded | April 1, 1891; 127 years ago Chicago, Illinois, U.S. |
| Founder | William Wrigley Jr. |
| Related Food and Drink Companies: | Starbucks, McDonalds , Coca Cola, PepsiCo, Red Bull, Krispy Kreme, Heineken, Boost Juice, Absolut Vodka, Hardee, Tim Hortons, Hard Rock Cafe, KFC, Gold Star Chili, Mac Cosmetics, Dominos, Frito Lay, Red Lobster |
Wrigley Case Study Examples
Wrigley Report
Due to the significance of the risk variable, two alternative calculation methodologies were employed to calculate the unlevered Beta; arithmetic and geometric. Once the unlevered Beta was found, it was re-levered to implement the new debt. ?L= ? U[1+1-tc? DE] 1. 1. 2 Distress Cost: 0. 87% (Appendix) The increase in debt financing increases the […]
Wrigley Junior
It is highly instructive to guide students through a rating exercise for Wriggles pro formal rationalization. This requires computing the range f measures included in case Exhibit 6 and determining where in the ratings range the firm would fall. Comparing Wriggler’s projected results to the benchmarks given in case Exhibit 6 suggests that 88/8 is […]
Wrigley
In Two Harbors, Minnesota, in 1902, by five businessmen, Dandle Bud, Henry Bryan, Hormone Cable, John Dawn, and William McConnell. In 1909, the headquarter of the company moved to SST. Paul, Minnesota until now. The headquarter of MM company is still in SST. Paul, Minnesota. Nowadays, MM company has 74 branches in 65 countries. We […]
